Principal Associate, Associate Enablement - Activation Team

Capital One
McLean, Virginia, United States
Sep 15, 2023
Oct 15, 2023
Full Time
Center 1 (19052), United States of America, McLean, Virginia

Principal Associate, Associate Enablement - Activation Team

External Affairs works with many external and internal stakeholders to envision and create a world of greater socioeconomic opportunity through advocating for an inclusive society, building thriving communities, and creating financial tools that enrich lives. Our teams include Communications, Community Impact and Investment, Community Finance, CRA Strategy and Program Management, the Government and Political Affairs Group, Regulatory Relations, and Strategy and Engagement. Through our teams, we have unparalleled access to a diverse group of motivated changemakers similarly focused on the ingredients for a more perfect future.

Our approach involves focusing on innovation and opportunity related to long term well being for our associates, customers, and communities.On the intersection between business and social impact.On disruption and dreaming of a better way.This is the language of changing things for the better.Of Capital One.

The Community Impact and Investment team creates impactful community outcomes and positions Capital One as the most strategically bold, innovative, and mission driven financial institution through:
  • fueling strategic community investments (e.g. grants, skills, loans)
  • delivering insights, advice and resources that inform Capital One's products and services
  • activating the capabilities of "impact forward" associates

The Community Impact and Investment team supports Capital One through leading enterprise volunteerism, conducting market research, fostering community relationships, grant making, originating CDFI loans and partnering with and advising Lines of Business.

The Opportunity and Role:

Community Impact and Investment is kicking off a multiyear transformation to increasingly align business strategy and social impact; launch new, different, and more holistic approaches to investing in our communities; use Capital One's volunteer time and talent in increasingly strategic ways; and use data, analytics, research, and inclusive design to inform more targeted and actionable consulting to our business partners on topics related to a broad view of financial inclusion.

We're seeking a Principal Associate to join our Associate Activation team. The Activation team is charged with fostering a culture of service and volunteerism across the enterprise by building, testing and deploying services to empower our "impact forward" associate base to engage with the community. This is a team of changemakers who seek to empower our associate base to give back by meeting our associates where they are, and delivering the programming and tools they need to easily mobilize their interests, talents and skills in the community.

In this role, you'll be expected to demonstrate proficiency in three key areas:

Human Centered
  • You'll source and synthesize stakeholder interviews, market research, and internal data to inform the long term vision for the volunteerism products needed to meet associate and executive needs.
  • You'll turn these customer insights into actionable strategies that will define the priorities for your team and rally your stakeholders to your vision
  • You'll work with your team to develop a long-term (12-18 months) volunteerism product roadmap to deliver on business outcomes, and you'll deliver the tooling, resources, programming and interaction models that bring those volunteerism products to life.

Test, Learn and Scale
  • You'll deliver volunteerism solutions that support both always on, enterprise-wide virtual engagement opportunities and targeted "weeks" or "seasons" of enterprise service.
  • You'll develop and deliver tools, collateral, and best practices to create a self-service model "Center of Excellence" for hyper-local engagement by associates across the company (ex: guidance on non-exempt volunteer processes/approvals, how to search for local opportunities, how to record personal volunteerism, etc.)
  • You'll create and test new programs (e.g., a sabbatical program) or test the evolution and improvement of existing programs (e.g, Board placement and service), as well as new engagement strategies to build awareness and participation in Associate Engagement programming.

Mobilizing our Associates with a Business Mindset
  • You'll create a marketing plan and then collaborate with internal partners to execute it to advertise events and programs across Slack, email, internal sites, and live discussion in team meetings. You'll measure the success of these marketing efforts by tracking how associates learn of and engage in our volunteer programs.
  • You'll manage and coordinate the messaging, communications, and content that will activate, engage, and empower associates who want to give back to their communities.
  • You'll report KPIs for your tools, programs and interaction models and will be responsible for measuring and tracking to those measures, with an eye to adjusting and refining your roadmap as the data dictates

We want you if you are:
  • Impact-driven. You dream big. You desire to make the world a better place, and you get energy from working with others with similar passions to accomplish big, bold goals.
  • Wired for Collaboration and Connection: You thrive in a matrixed organization because you know that together we can do better. You're obsessed with building and cultivating relationships. You have a proven track record of building solutions co-delivered across teams
  • Customer Focused. You care about doing what's best for the community and for Capital one's associates. You don't shy away from hard conversations or nuanced decision making because you know the best outcomes often go hand in hand with tough decisions. For the sake of the associate experience, you are comfortable holding your partners and your own team accountable for results.
  • Process Oriented: You loathe inefficient and undocumented processes and look for ways to streamline and scale everything you touch.
  • Enablement is your middle name. You are passionate about building tools that enable others, because you get energized by seeing those around you enabled to do their best work.
  • A doer. You're biased toward action, you try things and sometimes you fail. You can get around your own roadblocks and you remove obstacles for your team to stay focused on enterprise goals.

We recognize that many life paths can contribute to interest in this role. We value all experience, whether gained in a classroom or through other paths, and invite everyone who meets the below qualifications to apply for this role.

Basic Qualifications:
  • At least 3 years of experience in program management, project management, or a combination of the two
  • At least 1 year of experience working for a for-profit company
  • At least 1 year of experience in human centered design and product build experience (note: tech and engineering team management not a requirement)
  • At least 1 years of experience in marketing, communications, or product marketing
  • High School Diploma, GED, or military experience

Preferred Qualifications:
  • Experience in process management
  • Experience in volunteerism, talent engagement and morale experience
  • Community organizing, nonprofit, or political experience
  • 2+ years of experience in human centered design and product build experience (note: tech and engineering team management not a requirement)
  • 2+ years of experience in marketing, communications, or product marketing
  • 3+ years of experience working for a for-profit company
  • 5+ years of experience in program management, 5 years of experience in project management, or a combination of the two

At this time, Capital One will not sponsor a new applicant for employment authorization for this position.

The minimum and maximum full-time annual salaries for this role are listed below, by location. Please note that this salary information is solely for candidates hired to perform work within one of these locations, and refers to the amount Capital One is willing to pay at the time of this posting. Salaries for part-time roles will be prorated based upon the agreed upon number of hours to be regularly worked.

New York City (Hybrid On-Site): $118,700 - $135,400 for Principal Project Manager

Candidates hired to work in other locations will be subject to the pay range associated with that location, and the actual annualized salary amount offered to any candidate at the time of hire will be reflected solely in the candidate's offer letter.

This role is also eligible to earn performance based incentive compensation, which may include cash bonus(es) and/or long term incentives (LTI). Incentives could be discretionary or non discretionary depending on the plan.

Capital One offers a comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being. Learn more at the Capital One Careers website . Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level.

No agencies please. Capital One is an Equal Opportunity Employer committed to diversity and inclusion in the workplace. All qualified applicants will receive consideration for employment without regard to sex, race, color, age, national origin, religion, physical and mental disability, genetic information, marital status, sexual orientation, gender identity/assignment, citizenship, pregnancy or maternity, protected veteran status, or any other status prohibited by applicable national, federal, state or local law. Capital One promotes a drug-free workplace. Capital One will consider for employment qualified applicants with a criminal history in a manner consistent with the requirements of applicable laws regarding criminal background inquiries, including, to the extent applicable, Article 23-A of the New York Correction Law; San Francisco, California Police Code Article 49, Sections 4901-4920; New York City's Fair Chance Act; Philadelphia's Fair Criminal Records Screening Act; and other applicable federal, state, and local laws and regulations regarding criminal background inquiries.

If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation, please contact Capital One Recruiting at 1-800-304-9102 or via email at . All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.

For technical support or questions about Capital One's recruiting process, please send an email to

Capital One does not provide, endorse nor guarantee and is not liable for third-party products, services, educational tools or other information available through this site.

Capital One Financial is made up of several different entities. Please note that any position posted in Canada is for Capital One Canada, any position posted in the United Kingdom is for Capital One Europe and any position posted in the Philippines is for Capital One Philippines Service Corp. (COPSSC).

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