Programmatic Analyst
- Employer
- The Washington Post
- Location
- Washington, DC
- Posted
- Apr 26, 2023
- Closes
- Jun 18, 2023
- Ref
- JR-90274375
- Function
- Analyst
- Industry
- Media / Journalism / Advertising
- Career Level
- Experienced (Non-Manager)
- Hours
- Full Time
Job Description
Summary: The Programmatic Analyst will be focused on reporting on the health of the business, post-sale Programmatic Direct setup and monitoring, and use trend analysis to influence business outcomes.
This role will analyze our programmatic open landscape to discover potential sales leads that can be passed to the sales team.
Motivational Fit:
Responsibilities:
Requirements:
Preferred Skills:
Wherever you are in your life or career, The Washington Post offers comprehensive and inclusive benefits for every step of your journey:
Benefits may vary based on the job, full-time or part-time schedule, location, and collectively bargained status.
The Post strives to provide its readers with high-quality, trustworthy news and information while constantly innovating. That mission is best served by a diverse, multi-generational workforce with varied life experiences and perspectives. All cultures and backgrounds are welcomed.
The innovation doesn't end in the Newsroom - dozens of teams power The Washington Post. We are now hiring the next innovator - how will you Impact Tomorrow?
#washpostlife
Summary: The Programmatic Analyst will be focused on reporting on the health of the business, post-sale Programmatic Direct setup and monitoring, and use trend analysis to influence business outcomes.
This role will analyze our programmatic open landscape to discover potential sales leads that can be passed to the sales team.
Motivational Fit:
- You are energized by problem-solving and love to ideate solutions for difficult problems
- You're able to get into the weeds and understand a topic at its core, but also able to take a step back and see the bigger picture
- You can identify areas of interest, discrepancies, opportunity
- You are naturally curious and eager to learn new things
- You are comfortable analyzing complex data but also want to build up the business acumen to provide insights and recommendations
- You have a natural ability to problem solve with superior time management skills to ensure we are effectively managing requests and deadlines both internally and externally
Responsibilities:
- Review and validate data collected from different sources to ensure accuracy between various adtech systems
- Analyze experiments to improve revenue via collaborative A/B testing
- Identify audience segments that support programmatic direct and indirect sales
- Drive reporting automation for recurring asks to reduce redundancies and inefficiencies
- Develop dashboards and visualizations as supplement to automated reporting
- Monitor and reconcile discrepancy reporting of revenue for monthly billing
- Monitor partner performance across all partners by analyzing trends and in-depth bid analysis reporting
Requirements:
- BA/BS degree in Mathematics, Statistics, Economics, Finance, or other related area
- 1-3 years' experience in the digital media/advertising landscape.
- Strong analytical skills with ability to convey conclusions from analytics and reporting to all levels of management.
- Experience with Excel, PowerPoint, and Google Docs.
Preferred Skills:
- Experience with Business Intelligence tools such as Staq, Tableau, Domo, DoubleVerify, Adjuster
- SQL Experience
- Working knowledge of Google Ad Manager, and/or Supply-side & Demand-side platforms
- Attention to detail and ownership of tasks, ability to work independently and collaboratively as part of a global organization
- Familiarity with the programmatic ecosystem
Wherever you are in your life or career, The Washington Post offers comprehensive and inclusive benefits for every step of your journey:
- Competitive medical, dental and vision coverage
- Company-paid pension and 401(k) match
- Three weeks of vacation and up to three weeks of paid sick leave
- Nine paid holidays and two personal days
- 20 weeks paid parental leave for any new parent
- Robust mental health resources
- Backup care and caregiver concierge services
- Gender affirming services
- Pet insurance
- Free Post digital subscription
- Leadership and career development programs
Benefits may vary based on the job, full-time or part-time schedule, location, and collectively bargained status.
The Post strives to provide its readers with high-quality, trustworthy news and information while constantly innovating. That mission is best served by a diverse, multi-generational workforce with varied life experiences and perspectives. All cultures and backgrounds are welcomed.
The innovation doesn't end in the Newsroom - dozens of teams power The Washington Post. We are now hiring the next innovator - how will you Impact Tomorrow?
#washpostlife