PR/Marketing Manager, Howard University Faculty Practice Plan
- Employer
- Adventist HealthCare
- Location
- Gaithersburg, MD
- Closing date
- Aug 26, 2023
View more
- Industry
- Education
- Function
- Management, Marketing and Public Relations, Sales
- Hours
- Full Time
- Career Level
- Experienced (Non-Manager)
Job Details
Since 2020, Adventist HealthCare has partnered with Howard University Hospital under the Management Services Agreement with a primary goal of enhancing critically strategic operations, financial alignment between Howard University Hospital entities and carrying out the Howard University Hospital mission of education, research and clinical care.
The Howard University Faculty Practice Plan (HUFPP) is the multi-specialty faculty physician practice that is affiliated with Howard University Hospital and Howard University College of Medicine. Under the MSA Adventist HealthCare and the Howard University College of Medicine have partnered to further the success and mission of HUFPP.
As a Public Relations and Marketing Manager you will:
•Support the internal and external communication needs of the Faculty Practice Plan.
•Assist with the development and implementation of physician onboarding activities, including scheduling and directing photo & video shoots, creation of promotional materials and social media activities.
•Develop integrated marketing campaigns to support the strategic priorities of the Faculty Practice Plan. This includes writing advertising content and creative concepts. Other activities include social media content, video creation, webinar facilitation and digital advertising.
•Use of customer relationship management (CRM) platform to develop segmentation and engagement strategies.
•Ensure that marketing and communication projects align with organization brand standards, strategies and policies.
•Manage day-to-day digital campaigns for key service lines. Partner with digital vendor to optimize campaigns as needed.
•Work with advertising partners to develop media buys and negotiate pricing for campaigns such as, radio, outdoor advertising and event partnerships.
•Attend operational and leadership meetings for relevant services to present marketing and communication activities, as needed.
•Assist with management of social media platforms, as well as online review monitoring software. This includes drafting posts and messages.
Qualifications include:
•Bachelor's degree in journalism, communications, marketing or a related field
•Minimum of three (3) years' experience in public relations, marketing, communications or journalism, preferably in healthcare
•Strong writing skills
•Strong customer service and interpersonal skills
•Strong project management skills
•Understanding of healthcare, with experience in Maryland and Washington, D.C., region a plus
•Experience in using social media platforms
•Ability to attend events, including weekends and evenings
•Willingness and ability to travel to physician offices, meetings in other locations, etc.
•Knowledge of CRM/PRM is preferred
Work Schedule:
Monday though Friday 8-5.
The position is based in Gaithersburg, MD, and Washington, D.C.
At Adventist HealthCare our job is to care for you.
We do this by offering:
- Work life balance through nonrotating shifts
- Recognition and rewards for professional expertise
- 403(b) retirement plan
- Free Employee parking
- Benefits Eligible Positions:
- Competitive, comprehensive benefit plans [including health, employer-paid disability and life insurance, PTO]
- Employer retirement contribution and match after 1-year of eligible employment with 3 year vesting
- Ancillary benefits such as flexible spending, legal and pet insurance to meet the needs of employees and their eligible family members
- Subsidized childcare at participating childcare centers
As a faith-based organization, with over a century of caring for the communities in the Maryland area, Adventist HealthCare has earned a reputation for high-quality, compassionate care. Adventist HealthCare was the first and is the largest healthcare provider in Montgomery County.
If you want to make a difference in someone's life every day, consider a position with a team of professionals who are doing just that, making a difference.
Join the Adventist HealthCare team today, apply now to be considered!
COVID-19 Vaccination
Adventist HealthCare requires all applicants to be fully vaccinated for COVID-19 before commencing employment. Applicants may be required to furnish proof of vaccination and, if needed, may elect to be vaccinated at any community pharmacy or location offering COVID-19 vaccinations.
Tobacco and Drug Statement
Tobacco use is a well-recognized preventable cause of death in the United States and an important public health issue. In order to promote and maintain a healthy work environment, Adventist HealthCare will not hire applicants for employment who either state that they are nicotine users or who test positive for nicotine and drug use.
While some jurisdictions, including Maryland, permit the use of marijuana for medical purposes, marijuana continues to be classified as an illegal drug under the federal Controlled Substances Act. As a result, medical marijuana use will not be accepted as a valid explanation for a positive drug test result.
Adventist HealthCare will withdraw offers of employment to applicants who test positive for Cotinine (nicotine) and marijuana. Those testing positive are given the opportunity to re-apply in 90 days, if they can truthfully attest that they have not used any nicotine products in the past ninety (90) days and successfully pass follow-up testing. ("Nicotine products" include, but are not limited to: cigarettes, cigars, pipes, chewing tobacco, e-cigarettes, vaping products, hookah, and nicotine replacement products (e.g., nicotine gum, nicotine patches, nicotine lozenges, etc.).
Equal Employment Opportunity
Adventist HealthCare is an Equal Opportunity/Affirmative Action Employer. We are committed to attracting, engaging, and developing the best people to cultivate our mission-centric culture. Our goal is to have a welcoming, equitable, and safe place to work and grow for all employees, no matter their background. AHC does not discriminate in employment opportunities or practices on the basis of race, ethnicity, color, religion, sex, national origin, age, disability, sexual orientation, gender identity, pregnancy and related medical conditions, protected veteran status, or any other characteristic protected by law.
Adventist HealthCare will make reasonable accommodations for applicants with disabilities, in accordance with applicable law. Adventist HealthCare is a religious organization as defined under applicable law; however, it will endeavor to provide reasonable accommodations for applicants' religious beliefs.
Applicants who wish to request accommodations for disabilities or religious belief should contact the Support Center HR Office.
Company
We are a faith-based healthcare organization, based in Montgomery County, Maryland. We are the largest employer in Montgomery County with over 6,000 employees! Our comprehensive approach to caring for our community includes three acute-care hospitals – Shady Grove Medical Center, White Oak Medical Center and Fort Washington Medical Center – as well as two Physical Rehabilitation hospitals, Outpatient centers, Imaging Centers, Urgent Cares, Home Care Services, Employer Health Programs and Physician Networks. We are nationally recognized and honored especially for our Cardiac, OB, Cancer, Stroke, Orthopedic, Rehabilitation and Mental Health services. Our mission is to extend God's care through the ministry of physical, mental and spiritual healing. At its core, our mission expresses who we are, why we exist and the purpose behind what we do. These words are reflective of God’s character as outlined in the Bible and honor the Seventh-day Adventist Church’s long-standing commitment to healing. You will also find that many of the beliefs and standards of conduct at AHC are universal beliefs that are recognized across many faith traditions.
- Website
- http://www.adventisthealthcare.com/
- Location
-
820 West Diamond Avenue
Suite 600
Gaithersburg
MD
20878
US
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