Designer, Subscription Campaigns

Location
NY
Posted
Mar 27, 2023
Closes
Apr 21, 2023
Ref
JR-90274306
Hours
Full Time
Job Description

This Designer, Subscription Campaigns is responsible for executing bold and consistent visual marketing materials for The Washington Post and its Subscriptions products. This role is a contributing designer to The Post's newly formed brand marketing creative studio with a mission to establish a bold and consistent brand identity, and drive excitement about The Post amongst new and existing audiences. This role is an independent contractor.

Reporting to the Design Director (Brand & Consumer Marketing), this person will be responsible for designing compelling and engaging marketing collateral across various touchpoints-including, but not limited to onsite and offsite ad campaigns as well as paid social. This role will also contribute to the studio's effort to design compelling creative that both supports the brand ethos, but also pushes the boundaries of the brand's public perception.

Motivations
  • You approach a project holistically, but with strong attention to detail
  • You are a conceptual thinker
  • You find creative visual solutions to meet a client's need
  • You demonstrate resourcefulness and a level of autonomy with individual assignments but have a collaborative spirit
  • You thrive in a fast-paced environment


Responsibilities
  • Under the direction of the Design Director, design compelling marketing creative geared toward gaining subscribers. Types of marketing creative could include: digital display, social, and out-of-home ads.
  • This role would pitch, execute, and deliver a full campaign's worth of creative.


Requirements
  • Bachelor's degree in Fine Arts/Graphic Design/Visual Communications or commensurate experience
  • This role is an independent contractor with approx. 20-40 hours/week commitment
  • 3-5+ years as a Designer working with a creative team in Marketing, Advertising, Media or Publishing, preferably in an agency-like environment
  • Expert in Adobe Creative Suite (Photoshop, InDesign, Illustrator, AfterEffects) and Working Knowledge of Figma
  • Strong typographic sensibility
  • Experience in animation and motions graphics
  • Experience in paid social and best practices a plus
  • Photo and video art direction experience a plus
  • Illustration or digital video editing experience a plus
  • Must be comfortable following design direction and implementing changes, while balancing strong design and meeting tight deadlines
  • Unwavering attention to detail and an acute awareness that everything counts
  • Up on current design trends and industry practice


The Washington Post includes salary ranges for certain positions to comply with local pay transparency laws. The salary range for this position is:

$60/ hour - $100/ hour

The Post strives to provide its readers with high-quality, trustworthy news and information while constantly innovating. That mission is best served by a diverse, multi-generational workforce with varied life experiences and perspectives. All cultures and backgrounds are welcomed.