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Designer, Subscription Campaigns

Employer
The Washington Post
Location
NY
Closing date
Apr 21, 2023

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Industry
Media / Journalism / Advertising
Function
Designer, Graphic Designer and Artist
Hours
Full Time
Career Level
Experienced (Non-Manager)
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Job Details

Job Description

This Designer, Subscription Campaigns is responsible for executing bold and consistent visual marketing materials for The Washington Post and its Subscriptions products. This role is a contributing designer to The Post's newly formed brand marketing creative studio with a mission to establish a bold and consistent brand identity, and drive excitement about The Post amongst new and existing audiences. This role is an independent contractor.

Reporting to the Design Director (Brand & Consumer Marketing), this person will be responsible for designing compelling and engaging marketing collateral across various touchpoints-including, but not limited to onsite and offsite ad campaigns as well as paid social. This role will also contribute to the studio's effort to design compelling creative that both supports the brand ethos, but also pushes the boundaries of the brand's public perception.

Motivations
  • You approach a project holistically, but with strong attention to detail
  • You are a conceptual thinker
  • You find creative visual solutions to meet a client's need
  • You demonstrate resourcefulness and a level of autonomy with individual assignments but have a collaborative spirit
  • You thrive in a fast-paced environment


Responsibilities
  • Under the direction of the Design Director, design compelling marketing creative geared toward gaining subscribers. Types of marketing creative could include: digital display, social, and out-of-home ads.
  • This role would pitch, execute, and deliver a full campaign's worth of creative.


Requirements
  • Bachelor's degree in Fine Arts/Graphic Design/Visual Communications or commensurate experience
  • This role is an independent contractor with approx. 20-40 hours/week commitment
  • 3-5+ years as a Designer working with a creative team in Marketing, Advertising, Media or Publishing, preferably in an agency-like environment
  • Expert in Adobe Creative Suite (Photoshop, InDesign, Illustrator, AfterEffects) and Working Knowledge of Figma
  • Strong typographic sensibility
  • Experience in animation and motions graphics
  • Experience in paid social and best practices a plus
  • Photo and video art direction experience a plus
  • Illustration or digital video editing experience a plus
  • Must be comfortable following design direction and implementing changes, while balancing strong design and meeting tight deadlines
  • Unwavering attention to detail and an acute awareness that everything counts
  • Up on current design trends and industry practice


The Washington Post includes salary ranges for certain positions to comply with local pay transparency laws. The salary range for this position is:

$60/ hour - $100/ hour

The Post strives to provide its readers with high-quality, trustworthy news and information while constantly innovating. That mission is best served by a diverse, multi-generational workforce with varied life experiences and perspectives. All cultures and backgrounds are welcomed.

Company

Thank you for your interest in a career with The Washington Post. We invite you to review all of our open positions to find the one that's right for you. We look forward to receiving your resume!


Since it first began publication more than 130 years ago, The Washington Post has grown into one of the most storied and respected news organizations in the world. A subsidiary of The Washington Post Company, today's Post is the indispensable guide to Washington. In print, we enjoy the highest penetration of any major metropolitan newspaper in the United States. On the web, we have the third largest news website with 17 million unique visitors each month, and have recently launched a celebrated news app for the iPad. We serve Washington in all media, on any platform, including paid products, events, and tailored content.

More broadly, The Washington Post Company delivers quality products to today's students, readers and viewers. What unites our company is the immediacy of our products and services, created by teachers and tutors at Kaplan; reporters and editors at our media properties; and associates at Cable ONE.
Washington Post Media views its employees as its most valuable asset and provides a comprehensive benefits package to promote healthy and balanced lives at work and at home. We offer competitive salaries, opportunities for training and career advancement and an outstanding, progressive benefits package including:
Health and dental benefits
Flexible healthcare and dependent care spending accounts
401(k) and company-funded cash balance plan
Life and disability insurance
Tuition reimbursement
Adoption assistance
Domestic partner benefits
Employee assistance program
Employee referral program
 

Company info
Website
Location
1301 K Street, N.W.
 Washington
DC
20036
US
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