Social Media Manager (Content Strategist Manager)

JBS International, Inc.
North Bethesda, MD
Mar 18, 2023
Mar 23, 2023
Full Time
JBS International, Inc., a North Bethesda health and human services consulting firm, seeks a Social Media Manager to lead and set the strategic direction for a team dedicated to developing tailored health communications materials and social media campaigns for a variety of audiences. The Social Media Manager is responsible for developing a social media strategy, setting social media campaign schedules, and pulling KPI data to determine social media campaigns' success. This position is part of a multidisciplinary team supporting government health agencies that aim to address health needs and challenges across diverse populations, communities, and regions. Our team is passionate about creating and sustaining positive changes in public health and well-being that improve the lives of real people every day. The ideal candidate will be a proactive team player who thrives in a fast-paced, always-changing environment. We invite you to augment our team by applying your communications knowledge, skills, and proven expertise to the core functions of this role: . Develop, implement, and manage social media strategic plans and editorial calendars and refine these plans based on analytics. Analyze campaign and content performance regularly, develop reports to identify trends and opportunities, and recommend/implement changes to current strategies to improve results. . Oversee the development of content for social media including LinkedIn, Facebook, Instagram, and Twitter. Use social listening tools to inform the overall strategy behind content development and direction of campaign deliverables . Create visuals and content for ongoing social media postings that resonate with the target audience and reflect client needs and preferences.. Stay up to date with and implement the latest social media best practices and trends. Monitor SEO and web traffic metrics. Assist with business development activities as needed. Have proven ability to apply social marketing and behavior change principles that maximize reach, engagement, and impact CORE COMPETENCIES AND SKILLS:. High degree of organization, attention to detail, timelines, and record keeping. Ability to develop and maintain positive, responsive working relationships with staff and clients. Excellent written and verbal communication skills. Ability to manage work and self effectively and independently while remaining flexible and actively collaborating with colleagues. Able to handle numerous tasks simultaneously in a fast-paced environment. Consistent demonstration of initiative and ongoing efforts to expand job knowledge. Skills in identifying issues and developing effective, innovative solutions . Proficiency in Microsoft Office Suite required; working knowledge of Canva and media monitoring tools preferredMINIMUM JOB QUALIFICATIONS:Education: Bachelor's degree in journalism, public health, communications, or related field; a combination of a degree in one of these areas and a degree, certification, or equivalent work experience in health, social science, or a medical specialty is strongly preferredAbility to obtain public trust clearance (candidate may be required to obtain a PIV card/badge from a sponsoring agency to conduct essential job functions)Language: English fluency (oral and written)Experience: At least 7 years of experience working in health-related communications field specifically social media, Experience in strategic communications planning and execution, media monitoring tools, and a range of social media platforms. Success in producing high-quality deliverables in a fast-paced collaborative environment Knowledge: Journalism, media studies, or health communications; media management; evidence-based communications theory and practice; and project coordinationLOCATION: Hybrid telework/onsite at JBS's North Bethesda officeOTHER DUTIES AS ASSIGNED: This position description should not be construed to imply that these requirements are the exclusive standards of the position nor will it be the sole basis for any subsequent employee evaluations. Incumbents will follow any other instructions and perform any other related duties as may be required by their supervisor.This position is subject to availability of funds and to any and all restrictions contained in the contract or contracts that provide funding for this position.APPLICATION INFORMATION: If you meet the minimum requirements for this position, please click on the "Apply" link posted below and complete the application. Please include a cover letter, resume, and at least three (3) professional references. Our company is an equal opportunity/affirmative action employer. Applicants can learn more about the company's status as an equal opportunity employer by viewing the federal "EEO is the Law" poster at EEOPost.pdf. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected Veteran status.