Business Platform Manager

4 days left

Washington, DC
Jan 05, 2023
Feb 04, 2023
Full Time

AARP is the nation's largest nonprofit, nonpartisan organization dedicated to empowering people 50 and older to choose how they live as they age. With a nationwide presence and nearly 38 million members, AARP strengthens communities and advocates for what matters most to families: health security, financial stability and personal fulfillment. AARP also produces the nation's largest circulation publications: AARP The Magazine and AARP Bulletin.

AARP's Community, State and National Affairs (CSN) Group includes Government Relations, Programs, Volunteer Engagement, Community Outreach and Advocacy at the federal, state and local levels. It delivers on AARP's social mission by educating and engaging people 50-plus and their families, strengthening communities, and championing issues that help give people financial and health security.

T he Business Platform Manager engages in the administration of existing business technology, applications, legacy systems, databases, and web interfaces to meet new and emerging business unit/department needs and AARP's technology standards. This position is responsible for AARP's Grassroots Advocacy and AARP Foundation's Unified Marketing Platform's strategy and associated outcomes to clients, end-users, and within the enterprise and will be expected to deliver incremental business value in an agile environment. The Business Platform Manager leads a team of technical and solution architects/engineers, delivery leads, and vendors in application implementation and development projects. This position must be multi-faceted, create a meaningful platform vision, orchestrate across various stakeholders to define shared priorities, manage a full platform lifecycle that balances short-term achievements with long-term goals, and build a sense of partnership across the organization.

This position is a role in the Campaign's Advocacy Data and Technology group within AARP's Community, States, and National Affairs unit. It is responsible for the planning and execution of all advocacy and public education campaigns.


  • Manages technology projects and cross-functional teams to determine resources needed and responsibly stewards them, tracks progress against established timelines, evaluates training, and monitors adoption. Collaborates across teams during the discovery phase to assess value, usability, and feasibility of enhancement concept and experience.
  • Provides strategic guidance on the department's technology roadmap and manages the process of designing and implementing improvements and new functionality in technology applications.
  • Creates product strategies and roadmaps based on a deep understanding of the product technology stack, department goals and consumer needs.
  • Leads technical engagements utilizing an agile planning and development methodology.
  • Acts as a business liaison with technology and vendors and provides end-user training and support. Provides counsel to other business units in the execution of technology initiatives and digital engagement. Collaborates with management and IT to identify opportunities to streamline technology processes that support the business unit. Engages with internal and external vendor teams to establish priorities, manage work requests, and ensure on-time delivery of enhancements.
  • Gathers an in-depth understanding of the organization's technical landscape, data management practices, workflows, and data available across the organization. Advises on data accuracy and integration best practices, as needed.
  • Defines and translates strategic business ideas into technical product implementations utilizing actionable, digestible user stories and acceptance criteria, ensuring all organizational, regulatory, and strategic compliance requirements and objectives are met.
  • Utilizes technology to advance AARP and consumer priorities.
  • Serves as a resource within their business unit on appropriate tools/software and shares expertise openly and accessibly to advance business unit priorities and projects and to meet critical goals.


Domain Responsibilities
  • Understand Salesforce software and platform, including Nonprofit Success Pack and Marketing Cloud
  • Familiarity with Salesforce AppExchange products such as Springboard, Qualtrics and Conga
  • Understanding of external cloud hosting providers including Amazon Web Services, Microsoft Azure

Desired Education and Certifications
  • Bachelor's degree or equivalent in Information Technology, Computer Science, Engineering, Business Administration, or a related field
  • MBA or related advanced degree a plus
  • Salesforce certification(s) preferred

Work Experience
  • Minimum 3 years of Salesforce expertise
  • Minimum 3 years of Product Management experience
  • Minimum 10 years of marketing experience, with a focus on marketing technology or operations
  • A demonstrated ability to work within a team and build consensus toward a strategic direction
  • Strong technical expertise in executing proofs of concept and experimentation with development teams as well as product delivery and support
  • Experience with projects using Agile and iterative approach
  • Experience with political, advocacy, or fundraising software is a plus

Physical/Mental Demands
  • Regular and reliable job attendance
  • Effective verbal and written communication skills
  • Exhibit respect and understanding of others to maintain professional relationships
  • Independent judgment and discretion requiring the employee to compare and evaluate various courses of conduct and make a decision (or recommend a decision to be made) after various possibilities have been considered.
  • In an office/open office environment with the ability to work effectively surrounded by moderate noise

Flexible Work Arrangement (FWA)

AARP observes Mondays and Fridays as telecommuting workdays, except for essential functions. Remote work and telecommuting can only be done within the United States and its territories.

Compensation and Benefits

AARP offers a competitive compensation and benefits package including a 401(k); 100% company-funded pension plan; health, dental, and vision plans; life insurance; paid time off to include company and individual holidays, vacation, sick, caregiving, and parental leave; performance-based and peer-based recognition; tuition reimbursement; among others.

Equal Employment Opportunity

AARP is an equal-opportunity employer committed to hiring a diverse workforce and sustaining an inclusive culture. AARP does not discriminate on the basis of race, ethnicity, religion, sex, color, national origin, age, sexual orientation, gender identity or expression, mental or physical disability, genetic information, veteran status, or on any other basis prohibited by applicable law.

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