A$ A' "A' ?Company DescriptionData Impact is a tech company, thoroughly dedicated to innovation and continual improvement. We have an international presence, distributed over 4 continents and composed of 26 nationalities. We're tightly-knit, proud of our diversity, which is part of our strength. Our people provide a wealth of perspectives which gives us agility and depth. Where people come from isn't a priority for us, the talent to take the company somewhere new is. We're a client-focused company, ensuring best-in-class support from our consultants.Job DescriptionWe are looking for a creative, operational, and result-driven Marketing & Communications Manager to support Data Impact's marketing function in the US. This is an individual contributor role. You will be the first employee in the marketing team in the US, working closely with our established team in Europe. Your responsibilities will involve creating and leading campaigns to generate commercial leads, organize events & webinars and support conversion as DI continues to grow in the US market.Job responsibilities:Working closely with the marketing team based in Europe to develop and execute a demand generation plan and strategy that aligns with key business goals and drives leads and sales pipelineHelp develop and execute an annual marketing calendar for each important promotional channel, including the blog, social media, email campaigns, paid, etcManage our LI & Twitter profiles and focus on building community on LinkedIn, including building personal brands for DI's leaders Organize sales events and campaigns including exhibitions for the US marketManage and execute a webinar program for the US & UK market Lead the cooperation with our Content Manager to create content specific for the US marketActively work with our Growth Marketing Manager to strengthen our marketing inbound processBe the expert on the marketing team for the US market and propose new ideas & campaigns based on your knowledge and actual trends in the marketResearch and promote client success stories and use cases based on the experience of our customersIdentify opportunities that help to strengthen DI's thought-leadership position and that help to generate new businessWork on specific communication & PR strategies and be the press contact for Data Impact in the US Measure and analyze marketing performance and ROIRun specific projects to support our customer marketing & salesQualificationsUniversity degree in Marketing or similarUp to 5 years of SAAS marketing experience required Experienced in designing and implementing multi-touch, multi-channel marketing campaigns on the US marketPrevious experience in CPG is a big plus, especially on the manufacturer's side in ecommerceExpert knowledge of inbound marketing and lead/demand gen processes (MQL, SQL, etc. are no secret to you)Strong experience with marketing automation, Hubspot, and Google AnalyticsExperience with event & webinar managementExcellent analytical skills with experience measuring marketing attributionExcellent communication, presentation, and writing skillsHighly motivated with an entrepreneurial mindset and great attention to detailAble to manage projects from A to Z, multitask, work independently and propose new ideasQuick learner, organized, and self-motivated with the ability to define goals and prioritize workAbility to work cross-functionally and build strong relationships with business stakeholders and partnersKnowledge of the CPG ecommerce market is a significant advantageInterest in data, ecommerce & the CPG marketAdditional InformationAll your information will be kept confidential according to EEO guidelines.Our BenefitsFlexible working environmentHealth insuranceParental leaveLife assuranceAbout NielsenIQNielsenIQ is a global measurement and data analytics company providing the most complete and trusted view of consumers and markets in 90 countries covering 90% of the world's population. Focusing on consumer-packaged goods manufacturers and FMCG and retailers, we enable customers to defy what's possible. How? We combine unparalleled datasets, pioneering technology, and the industry's top talent to create insights that unlock innovation. Join us and change the landscape.Learn more at: Want to keep up with our latest updates? Follow us on: LinkedIn | Instagram | Twitter | FacebookOur commitment to Diversity, Equity, and InclusionNielsenIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us.We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide.Learn more about how we are driving diversity and inclusion in everything we do by visiting the NielsenIQ News Center: