Senior Facebook Media Buyer

Employer
Harbor Marketing Agency
Location
Baltimore, MD
Posted
Dec 05, 2022
Closes
Dec 08, 2022
Ref
724387894
Hours
Full Time
A$ A' "A' ?Harbor Marketing Agency is a remote digital marketing agency that helps e-commerce brands rapidly grow to multi-million dollar brands. We're on a mission to build some of the largest e-commerce brands of the next decade. Through our work, we help entrepreneurs build the businesses of their dreams, create new jobs in the workforce, and bring innovative ideas to life.A' We have an immediate opening for a talented Sr. Facebook Media Buyer to manage all client campaigns and ensure we exceed expectations . Our company prides itself in unparalleled customer service, while generating tangible results to match. By joining the Harbor Marketing team, you will work with some of the top marketers and e-commerce companies in the world.A' In this unique position, you will be solely responsible for managing hundreds of thousands to millions of dollars in ad spend each month across multiple clients. You will be responsible for staying within client budgets and meeting/exceeding Acquisition Cost and ROAS targets. You will work in a fast-paced environment that requires quick decisions, creative solutions, and attention to detail.A' A' You will also work directly with our internal team to discuss business strategy, improve internal systems, and enhance online presence. You will have a flexible work schedule and the ability to work remotely - we believe in hiring great people that we can trust.A' Responsibilities include:A' Set up and manage campaigns - including evergreen retargeting sequences and offline event trackingA' Work alongside content & product team to develop creatives for campaignsA' A' Work with UTMs and other software tools to track campaign performance beyond normal attribution windows and communicate these findings in a meaningful way back to Account ManagerA' Actively communicate with Account Manager to ensure they are prepared for weekly reporting calls with clientsA' Stay within target budgets, CPA and ROAS benchmarksA' Run monthly split tests to assess viability of strategies on brand audiencesA' Optimize campaign performance based on dataA' Assist Account Manager in developing new funnel and campaign strategiesA' Undertake ongoing training and development provided by the Company to ensure skills are up to date with latest industry strategiesA' Run support & troubleshooting calls for customers and teamA' Develop and manage Facebook media buying processes within the companyA' Ensure active ads are moderatedA' Build social proof on winning creativesA' Report on campaign performance weekly, monthly and every six months to wider teamA' Work with Business Development team to ensure we are setting accurate and realistic expectations for new clients.A' A' Ensure online assets such as landing pages, sites and FB Pages are traffic-readyA' Help to screen and assess Facebook ad contractorsA' Required Skills:A' 3+ years manager Facebook Ads is a must.A' E-Commerce experience is a must.A' An ability to prioritize tasks, communicate progress, and meet deadlines.A' A meticulous attention to detail.A' Must thrive in fast-paced environments that often have short deadlines and shifting priorities.A' Ability to work on multiple accounts simultaneously.A' Strong communication skills: you will coordinate projects with Account Manager and Business Developers.A' Preferred Skills:A' A' Experience with Shopify, WordPress, Squarespace, and other web building platforms is a plus.A' Experience with MailChimp, Klaviyo, ActiveCampaign, and other ESPs is a plus.A' Education:A' Bachelor's Degree in Marketing or related field preferredBenefits:Health Insurance401KUnlimited PTOPaid maternity and paternity leaveMonthly profit sharingSalary range is $60 - $80K, dependent on experience. A'

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