A$ A' "A' ?Job DescriptionThanks for your interest in a career with Heartland! Every day, Heartland, a Global Payments Company, makes it possible for millions of people to move money between buyers and sellers using our products and unmatched services. Simply, we create meaningful technology centered experiences that enable our customers to prosper. If you want to work like an entrepreneur, support and serve entrepreneurs and bring your expertise to a dynamic team, then Heartland is for you. If it's in your nature to work with a passion to provide tangible solutions for everyone you interact with, then join us and let's see what we can do together.SummaryHeartland continues to build a best-in-class Product Marketing function within Marketing. This position will work with the Payments business and report to the Director of Product Marketing for Payments.We're looking for a strategic thinker who is passionate and deeply invested in growing the long term value of our customers. Your work will be highly visible, cross-functional, and broad in scope. Priorities include becoming the audience expert, defining pain points and messaging, building GTM launch plans and educational materials, enabling our sales team, and creating content that amplifies the Heartland story and differentiates us in our market. This is a critical product marketing role within a rapidly growing company, with the opportunity to define the function, to establish customer personas, positioning, messaging, jobs to be done, and collateral for launches and lifecycle marketing.What skills are we looking for?You can conduct market/competitive research, gather sales feedback, and interview customers in key industries to develop a deep understanding of the target buyer, end user, their key use cases, and key pain points.Partner with Channel and Revenue Marketing teams on campaigns to drive pipeline.Craft compelling messaging and deliver sales enablement materials; refine materials based on sales and customer feedback.Partner with product marketing leaders across the organization to develop and maintain a cohesive go-to-market roadmap.Identify and facilitate customer stories and value testimonials.Stay on top of product marketing best practices, and consistently share the best of what you learn with your team to infuse it into your ideation, strategy and approach.Execute marketing collateral, sales tools and launch reporting.What are the requirements?You are a strong collaborator with excellent communications skills (oral, written, and listening).Strong project management skills.Strong business to business sales skills.Passion for understanding customers, their problems and experiences.You have a positive attitude and a passion for learning.You have some experience with marketing or communications with a focus on writing.Diversity and EEO StatementsHeartland is an organization that stands against racism, intolerance and injustice in all its forms "A cents € one that respects, honors and celebrates the diversity of our team members and the differences among us. Our commitment to fostering a company culture that values and respects Inclusion and Diversity is steadfast. Standing together as one company, we will continue to work to drive positive change for the communities in which we live and work and stamp out injustice.Heartland is an equal opportunity employer. Heartland, a Global Payments Company, provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex (including pregnancy), national origin, ancestry, age, marital status, sexual orientation, gender identity or expression, disability, veteran status, genetic information or any other basis protected by law. Those applicants requiring reasonable accommodation to the application and/or interview process should notify a representative of the Human Resources Department.