Social Media Specialist

3 days left

Washington, DC
Nov 01, 2022
Dec 01, 2022
Full Time
Job Summary

Aptive is seeking a Social Media Specialist to support U.S. Customs and Border Protection's (CBP) National Recruitment Division (NRD) in its strategic campaigns to hire new talent. The ideal candidate will have experience developing and managing large-scale social media campaigns and will play a crucial role in taking CBP's recruitment marketing to the next level. The Social Media Specialist will work with the Senior Social Media Specialist to devise and execute all aspects of CBPs social media strategy, including coordinating with creative and media teams, as well as research and reporting. This position requires the ability to act and react quickly to an evolving media and cultural landscape, and a sensitivity to the needs and interests of consumers and prospective job candidates.

This is a mid-level position and is remote with occasional on-site work in the Washington, DC metro area.

Primary Responsibilities

  • Create and execute a social media strategy to bolster CBP's recruiting profile
  • Expand community engagement on CBP social media properties
  • Improve visibility and engagement of CBP social media activity
  • Track analytics and provide regular insights
  • Work in tandem with media and creative teams to develop content
  • Manage output across numerous social media platforms (Facebook, Instagram, LinkedIn, Twitter)
  • Ensure tone adequately reflects CBP style guides and standards
  • Seek and define other opportunities for new media engagement

Minimum Qualifications

  • 3-5 years of social media management experience
  • Experience integrating social media into larger communication and marketing strategies
  • Proven track record growing organic social media channels
  • Experience implementing large-scale social media campaigns
  • Proficient using multi-posting and analytics software such as Hootsuite and Sprout Social
  • Experience working with large federal agencies
  • Ability to obtain and maintain a public trust clearance

Desired Qualifications

  • Existing DHS or CBP security clearance
  • Self-starter capable of working with minimal supervision
  • Ability to manage competing deadlines
  • Experience carrying out social media campaigns for federal agencies
  • Excllent time management, creative, and problem-solving skills
  • Comfort with working in a largely remote environment

About Aptive

Aptive is a modern federal consulting firm focused on human experience, digital services, and business transformation. We harness creativity, technology, and culture to connect people and systems to impact the world. We're advisors, strategists, and engineers focused on people, above all else.

We believe in generating success collaboratively, leaving client organizations stronger after every engagement and building trust for the next big challenge. Our work inspires people, fuels change and makes an impact. Join our team to be part of positive change in your community and our nation.

EEO Statement

Aptive is an equal opportunity employer. We consider all qualified applicants for employment without regard to race, color, national origin, religion, creed, sex, sexual orientation, gender identity, marital status, parental status, veteran status, age, disability, or any other protected class.

Veterans, members of the Reserve and National Guard, and transitioning active-duty service members are highly encouraged to apply.

COVID 19 Vaccine Statement

This position supports a federal government contract and is subject to government vaccination mandates or other customer vaccination requirements. All new hires are required to report their vaccination status and proof of vaccination, or an adjudicated accommodation may be required for employment.

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