The Hatcher Group seeks a senior managerof digital marketingto manage and support digital campaigns on a day-to-day basis. The individual will understand processes and procedures for implementing the clients strategic media plans and setting benchmarks for operational excellence. Reporting to the SVP, Digital, the identified candidate will provide digital content, strategy, and execution support to clients, including nonprofit organizations, foundations, and government agencies. The senior manager will be deft in campaign execution, and targeting strategies, and be actively engaged in the digital proposal/business development process. Experience with targeted campaigns to reach diverse populations for state and federal government agencies is highly desired. The senior manager will join a growing digital team supporting all clients with strategy, social media, and other related digital activities. The senior manager will be an expert at digital conversion tactics and keenly understand the changing digital landscape. The ideal candidate is curious, digitally savvy, and willing to learn and experiment with new technology, strategies, and tactics. They must have an intimate understanding of paid digital strategies and how to effectively boost client engagement and amplification. Hatcher is proud to offer a work culture with a flexible first approach. The preferred location is within reasonable commuting distance to any of our office locations for occasional in-person collaboration. Essential Duties and Responsibilities: Strategize, plan, and launch hyper-targeted digital campaigns Develop digital campaigns that maximize ROI, drive conversions, and align with pre-selected KPIs Assist in the development and execution of media plans and strategies, including coaching others on how to effectively develop annual and campaign-specific media plans Develop, implement, and manage media budgets. Assist in forecasting future budgets in support of client campaigns Support the team in implementing processes for the management of the strategic and tactical execution of all media products Acquire and demonstrate a complete understanding of the client's target audiences Contribute positively to a team environment rooted in the firms core values, upholding our community guidelines Qualifications and Skills: Bachelors degree with 8-10 years of related professional digital experience, preferably in an agency setting Advanced understanding of digital engagement best practices Excellent writing skills and expertise in writing for social media, email, and web Experience with Facebook, Twitter, LinkedIn, Google, TikTok, and Clubhouse platforms Familiarity with program management and media planning software Strong work ethic and ability to juggle multiple deadlines Ability to work directly with clients and manage projects in collaboration with others Knowledge of email distribution tools such as Constant Contact or MailChimp Proficiency in Microsoft Office tools and Google Suite Knowledge of social listening tools such as Meltwater or Talkwalker Knowledge of programmatic digital advertising preferred Familiarity with WordPress, Sprout Social, TweetReach, Tweepi, and Canva a plus