Email Marketing Coordinator- Remote Opportunity

CustomInk LLC
Fairfax, VA
Sep 14, 2022
Sep 27, 2022
Full Time
How you'll make a difference:We seek an organized, detail-oriented, and customer-focused team member to help optimize the customer lifecycle within the CRM domain through Custom Ink's email programs. You'll maintain processes, facilitating functionality implementations, coordinating the timely and successful execution of thousands of personalized communications, analyzing results, and delivering actionable insights.As part of the email marketing team, you will support our efforts to convert savers to buyers and to cultivate an experience that's both endearing and enduring from first impression to a lasting impression. You'll be reporting directly to our Email Marketing Manager. What you'll do: As the Email Marketing Coordinator, you are responsible for the day-to-day, hands-on execution of our email marketing programs, you'll:Coordinate action plans from tests lessons to drive awareness, consideration and conversion within email programsProject manage our email programs to reduce error and increase efficiencyOwn regular vendor and internal partnership syncs and solutionsRegularly audit processes and offers proactive solutionsLog product feedback and track submission progressMaintaining and optimize data structure to elevate content and personalization Build and strengthen the trusted partnership between marketing and other business functions and leverage data to increase effectiveness across the organization Contribute to the performance and development within sales channels through collaboration and coaching partnership while leveraging data flow optimization and customer communication transparency How you'll be measured: The overall team goal is to keep Custom Ink "top of mind and tip of tongue" with our audiences - primarily through email - so they order and refer their friends to us. We strive to inspire people to engage with our brand in both transactional and non-transactional ways as indicated by strong engagement with the email content, high site traffic driven by clicks through the email, within-funnel conversion, and community activation. Success in this role is critical to the successful and healthy growth of Custom Ink, and success will be measured by: Accuracy, high quality, and efficiency in email executionMeaningful contributions and cross-team collaborationFunctionality and process optimizationCampaign performance analysis Effective prioritization and timeliness in meeting deadlinesAdaptability to changing needs of marketingWhat we're looking for: As Email Marketing Coordinator, you must be eager to learn with the drive and initiative to tackle new challenges as they come.A successful candidate will exhibit the following:Exceptional attention-to-detail, proofing, and organizationComfort with data and analysis and familiarity with Microsoft ExcelStrong time management with a proven ability to meet the demands of multiple projectsAbility to work independently (while also functioning and contributing as part of a team) and efficiently manage own timeEffective communication skills and comfort with candorUnderstanding of our business and our customers, as well as the value we provideFamiliarity with HTML, ESPs, and Google Analytics is a plusStrong interest and passion for a career in marketingPlus: Applicable experience executing prospecting, sales, and/or transactional email (data & content planning, building, monitoring, testing, analyzing, etc.). Our PerksWe strive to live by the Golden Rule and create an environment that supports Team Members both professionally and personally. You can look forward to:Working for a nationally & locally recognized top employer with competitive pay, benefits, and perks 15 paid days off in your first year. Bumps up to 25 in your second! Fortune Top 100 Place to WorkLow premiums and copays for medical and dental with no in-network deductible,$0 copay for telemedicine (includes medical, dermatology, counseling, and psychiatry)Free vision insurance401(k) match, life insurance, and company paid Short and Long Term DisabilityFun Custom Ink apparel and accessoriesT-shirts and jeans are welcome!A focus on "team" with fun & engaging events like virtual happy hours/coffee talks, company-wide meetings, and Town Halls to stay up-to-date on the businessLooking for a discount on a bunch of items ranging from health, home, travel, auto and more? We offer a Perks at Work program to all Inkers. Cover letters are preferred (not required), Custom Ink values individuality, so use your judgment and write to us in your own voice.CustomInk, LLC (""Custom Ink"") is an Equal Opportunity Employer. We celebrate diversity in all forms and are committed to maintaining a discrimination-free workplace that treats applicants and employees with dignity and respect. Our employment process is conducted without regard to race, color, religion, nationality or ethnic background, sex, pregnancy, sexual orientation, gender identity or expression, age, disability, protected veteran status, genetic information, or other attributes protected by state, federal, and local law.Custom Ink uses E-Verify to confirm the employment eligibility of all new team members. To learn more about E-Verify, including your rights and responsibilities, please click here.Read about our commitment to the safety of our team members during COVID-19 here.

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