Director of News Analytics, Insights and Trainings

Washington, DC
Nov 01, 2022
Feb 03, 2023
Executive, Director
Full Time
Application Instructions

Please list all professional experience and explain any gaps in employment history. All of your application materials, which may include PDF files of work samples and/or links to audio, video, photography or graphics, must be uploaded to the field labeled Resume/Cover Letter/Work Samples to be considered for the position.

Job Description

The Washington Post is seeking an experienced, dynamic and goals-oriented journalist to take on a new leadership position on the Audience Strategy and Growth team, with the goal of accelerating data-informed decision making across many facets of the newsroom to foster audience growth.

Understanding audience behavior, trends, and needs and translating them into actionable strategies that can be implemented across all the Post's newsroom teams is integral to our mission of expanding readership domestically and internationally. This leader will be responsible for working across teams to parse audience data to support the development of strategies and tactics that reach audiences where they are, with an understanding of how they want to access our journalism as well as the best ways to capture their attention and trust.

This person's input will inform decisions about where news resources should be directed and the best opportunities for growth. Once new tactics for reaching audiences as well as building habit and loyalty are outlined, this person will work with newsroom leadership to ensure all staffers are trained on the most up-to-date best practices, potential opportunity areas of coverage and data-informed experiments. This person will lead focused analyses of specific coverage areas to identify opportunities for teams as well as newsroom-wide initiatives, creating a framework that ensures we are on track to achieve our growth goals. This role reports to the head of audience strategy and growth.

The ideal candidate will be an experienced newsroom leader who has a demonstrated ability to make complicated data analysis accessible and actionable and is skilled in drawing insights from quantitative and qualitative sources. Candidates should have a desire to guide people at all levels of audience-engagement experience, as crafting newsroom education is an integral element of the role. They must be able to easily context-switch from deep dives for individual teams or areas of coverage to big-picture newsroom growth goals and have a strong vision for how we can integrate analytics more deeply into our tools and workflows. Strong candidates will have eight or more years of newsroom experience, particularly in audience analytics and strategy. Management experience is required.

This position is based in our Washington newsroom.

Candidates should upload a résumé and cover letter to our jobs portal. Applications will be reviewed on a rolling basis until the position is filled, but those received by 09/25/2022 will be prioritized. The cover letter should be addressed to Head of Audience Strategy and Growth Erika Allen and Managing Editor Kat Downs Mulder.

Wherever you are in your life or career, The Washington Post offers comprehensive and inclusive benefits for every step of your journey:

  • Competitive medical, dental and vision coverage
  • Company-paid pension and 401(k) match
  • Three weeks of vacation and up to three weeks of paid sick leave
  • Nine paid holidays and two personal days
  • 20 weeks paid parental leave for any new parent
  • Robust mental health resources
  • Backup care and caregiver concierge services
  • Gender affirming services
  • Pet insurance
  • Free Post digital subscription
  • Leadership and career development programs

Benefits may vary based on the job, full-time or part-time schedule, location, and collectively bargained status.

The Post strives to provide its readers with high-quality, trustworthy news and information while constantly innovating. That mission is best served by a diverse, multi-generational workforce with varied life experiences and perspectives. All cultures and backgrounds are welcomed.

Ever wondered if what you are doing will Impact Tomorrow? At The Washington Post, every employee shapes the way we deliver the news. Find the career that's right for you


Similar jobs