Strategic Communications Manager

Washington D.C
Aug 16, 2022
Aug 21, 2022
Full Time
Marketing Statement

Metro is looking for a Strategic Communications Manager to join a new team supporting Metro's growing capital program and policy initiatives. This highly-collaborative individual will focus on engaging with customers and community members, while translating complicated projects and policies into accessible content. The ideal candidate is a well-organized and experienced communicator, with excellent project management and writing skills. This role will work closely with internal and external stakeholders to coordinate research and outreach efforts, and develop targeted, multi-media communications tactics and materials. Bilingual skills a plus.

Join our team to serve the region as an ambassador for Metro and an advocate for our riders.

Minimum Qualifications

  • Bachelor's degree in communications, public relations, public affairs, business, planning or related discipline

  • Minimum of six years' experience in communications project management

  • Required possession of a Driver's License from the incumbent's jurisdiction of residence

  • Bilingual skills a plus
  • Preferable experience in a large service organization setting
  • Experience communicating with the public about construction projects and/or public policy issues.

Medical Group

Satisfactorily complete the medical examination for this position, if required. The incumbent must be able to perform the essential functions of this position either with or without reasonable accommodations.

Job Summary

The Strategic Communications Manager works with internal and external partners to develop and implement communication and outreach programs for planned projects and policies impacting Metro's customers and stakeholders. The incumbent is responsible for implementing and ensuring compliance of the Metro's Public Participation Plan (PPP). The Strategic Communications Manager will be assigned to one or more project areas, such as construction and infrastructure projects or policy, fare and service changes.

  • Develops professional reports and presentations that target Metro's stakeholders and customer communities, meets federal reporting requirements, and keeps the Metro Board of Directors informed of activities. Writes, edits, reviews and produces high-quality public communications materials.
  • Develops and implements communications and outreach plans. Develops timelines, identifies internal and external stakeholders and prepares core messaging documents. Coordinates research and outreach efforts to include development of targeted, multi-media communication tactics and materials.
  • Collaborates with internal partners, including capital project teams, rail and bus operations staff, government relations, media relations, marketing, research and customer service as the subject matter expert, regarding planned projects and policies impacting Metro customers.
  • Serves as a Metro ambassador and represents the Authority by giving presentations, building stakeholder relationships, distributing surveys and facilitating other community outreach responsibilities at various events.
  • Creates task orders and scopes of work for the procurement process, manage deadlines and budget, review invoices, coordinate outreach staff and logistics, and complete other tasks as required to implement robust communications and outreach plans in compliance with Metro's Public Participation Plan and internal business controls.
  • Works with department point-of-contact, project managers and other staff to confirm Title VI and WMATA Compact Compliance and to ensure all materials and deadlines meet the appropriate standards.
  • Maintains tracking, recordkeeping and other documentation as required by the FTA and Public Participation Plan, to include updating and maintaining the PPP database.

The essential duties listed are not intended to limit specific duties and responsibilities of any particular position. Nor is it intended to limit in any way the right of managers and supervisors to assign, direct and control the work of employees under their supervision.

Evaluation Criteria

Consideration will be given to applicants whose resumes demonstrate the required education and experience. Applicants should include all relevant education and work experience.

Evaluation criteria may include one or more of the following:
  • Personal Interview
  • Skills Assessments
  • Verification of education and experience
  • Criminal Background Check
  • Credit history report for positions with fiduciary responsibilities
  • Successful completion of a medical examination including a drug and alcohol screening
  • Review of a current Motor Vehicle Report


Washington Metropolitan Area Transit Authority, a Federal contractor, is an Equal Opportunity / Affirmative Action employer. All qualified applicants receive consideration for employment without regard to race, color, creed, religion, national origin, sex, gender, gender identity, age, sexual orientation, genetic information, physical or mental disability, or status as a protected veteran, or any other status protected by applicable federal law, except where a bona fide occupational qualification exists. Our hiring process is designed to be accessible and free from discrimination.

This posting is an announcement of a vacant position under recruitment. It is not intended to replace the official job description. Job Descriptions are available upon confirmation of an interview.