Digital Media Specialist

Employer
Aptive
Location
Working from home
Posted
Aug 12, 2022
Closes
Sep 11, 2022
Ref
2022-1468
Function
IT
Hours
Full Time
Job Summary

Aptive is seeking a full-time, versatile Digital Media Specialist with demonstrated experience creating engaging content for large-scale federal social and digital media platforms (e.g., Facebook, Twitter, Instagram, YouTube, blog channels, e-newsletters). To be successful in this role, this individual must use strategic communications consulting, research and storytelling to advance the goals and objectives of each campaign. The Digital Media Specialist must also have strong customer interaction skills, a deep understanding of digital media best practices and analytics, and a demonstrated ability to work with various stakeholders across multiple tasks.

Experience developing and delivering compelling, informative and well written content is a requirement. The ideal candidate is a self-starter, proactive problem-solver and action-oriented team player with previous experience translating complex information into plain language. He/she must be committed to providing superior service, poised in a fast-paced environment and have a positive and flexible attitude.

This mid-level, full-time position is currently fully remote. However, the Digital Media Specialist may be expected to travel to Washington, D.C. or other locations in the United States for meetings, events and trainings.

Primary Responsibilities

  • Write, edit and manage a large volume of social media content for a variety of platforms, blog posts, blast emails, press releases and presentations.
  • Develop content and recommendations for easy-to-understand infographics and data visualizations.
  • Assist with the development of a comprehensive Communications Plan and Marketing Plan.
  • Develop recommendations and content for a variety of traditional and digital communications products (e.g., fact sheets, videos, social media, user guides, checklists).
  • Assist with in-person or virtual training events, as needed (e.g., event platforms, content for "how-to" videos, sharing videos through internal platforms).
  • Work with the government and a website developer to provide recommendations for establishing and managing a user-friendly intranet site.
  • Manage communications and correspondence related to social media.
  • Oversee a comprehensive social listening dashboard, making improvements as needed.
  • Analyze digital media key performance indicators and develop a comprehensive weekly engagement report to be briefed to government clients.
  • Translate complex messaging into plain language to ensure materials are easy to read, understand and use.
  • Gather, analyze, fact check and interpret data from various sources.
  • Implement edits provided by clients and other team members effectively and quickly.
  • Plan, generate and deliver client-ready materials for stakeholders, including client leadership.
  • Write, review and edit content in compliance with AP style and other federal content guidelines.
  • Assist with Aptive's new business development writing needs.


Minimum Qualifications

  • 5 years of experience leading digital media campaigns.
  • Bachelor's degree in a related field.
  • Experience supporting large Cabinet-level federal agencies is ideal.
  • Ability to work onsite in Washington, D.C. (or other locations in the United States) as needed.
  • Ability to obtain and maintain a public trust clearance.
  • Legal authorization to work in the U.S.


Desired Qualifications

  • Excellent writing, editing, research and verbal communication skills.
  • Excellent organizational skills and ability to carry out multiple tasks under tight deadlines.
  • Ability to distill complex information into compelling messages.
  • Strong time management, creativity and problem-solving skills.
  • Ability to get up to speed quickly on complex issues.
  • Desire to work in a fast-paced, rapidly evolving environment.
  • Capable self-starter with a drive to get all types of work done and high attention to detail.
  • Ability to work effectively both independently and as part of a team.
  • Excellent ability to communicate across most mediums and settings.


Client Information

The Department of Veterans Affairs (VA) aims to provide veterans and their families with the services and benefits they have earned through their military service. For more than 100 years, VA has helped veterans enroll in health care, take advantage of a variety of benefits (e.g., home loans, disability compensation, insurance) and secure dignified burial services.

About Aptive

Aptive is a modern federal consulting firm focused on human experience, digital services, and business transformation. We harness creativity, technology, and culture to connect people and systems to impact the world. We're advisors, strategists, and engineers focused on people, above all else.

We believe in generating success collaboratively, leaving client organizations stronger after every engagement and building trust for the next big challenge. Our work inspires people, fuels change and makes an impact. Join our team to be part of positive change in your community and our nation.

EEO Statement

Aptive is an equal opportunity employer. We consider all qualified applicants for employment without regard to race, color, national origin, religion, creed, sex, sexual orientation, gender identity, marital status, parental status, veteran status, age, disability, or any other protected class.

Veterans, members of the Reserve and National Guard, and transitioning active-duty service members are highly encouraged to apply.

COVID 19 Vaccine Statement

This position supports a federal government contract and is subject to government vaccination mandates or other customer vaccination requirements. All new hires are required to report their vaccination status and proof of vaccination, or an adjudicated accommodation may be required for employment.

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