Marketing Automation Specialist

Washington, DC
Aug 16, 2022
Aug 19, 2022
Full Time
Marketing Automation Specialist Job Summary:
Sparks Group and one of the worlds largest associations have partnered to find a Marketing Automation Specialist. The Marketing Automation Specialist will support the Sales & Marketing team by providing email and marketing automations support. This role will support the configuration of Eloqua programs, design, and development of custom integrations creation of lead gen programs and ensuring data standardization. This opportunity is fully remote!

Marketing Automation Specialist Responsibilities:
  • Support the day-to-day operation, configuration, and optimization of Oracle Eloqua
  • Update and manage technical aspects of Eloqua, including contract programs and processing rules
  • Automate key processes and campaigns to maximize ROI from marketing operations, including journey management, lead scoring, etc
  • Provie technical support for Eloqua integrations and the development of custom workflows
  • Maintain data integration processes, hygiene, segmentation, and list management
  • Build emails and landing pages using HTML/CSS
  • Deploy one off and recurring email campaigns for multiple internal stakeholders
  • Utilize the email review and approval process (test, proof, gather, feedback, gain approval)

Marketing Automation Specialist Qualifications:
  • 4 years of related experience
  • Hands on experience with Marketing Automation platforms
  • Experience with HTML and CSS
  • 2+ years technical experience with Eloqua is a plus
  • Bachelor's degree or equivalent experience
  • Ability to automate key processes and campaigns using automation platforms
  • Knowledge of data integration processes, hygiene, segmentation, and list management


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Qualified candidates should send their resume AND call Sparks Group for additional details. Please note, resume must include a valid email address in order to be considered. We look forward to discussing your background, your current job search, and your potential career path with Sparks Group!

Sparks Group is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, pregnancy, citizenship, family status, genetic information, disability, or protect veteran status.

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