Principal Content Specialist - Remote

Employer
SearchStax
Location
Washington, DC
Posted
Aug 06, 2022
Closes
Aug 16, 2022
Ref
620031120
Hours
Full Time
Grow the platform that powers search for digital experiences for enterprises across the globe.A' About SearchStaxSearchStax is on a mission to empower teams across the globe to deliver high-qualityA' cloud-based search applications and experiences with more confidence. The market is growing rapidly and with our current products and upcoming roadmap, hundreds of brand-name customers, and our A+ team, we have the confidence to create something highly valuable for years to come.A' Exciting companies share a common set of traits: customer obsession, large and diverse markets, top notch teams, and a focus on a future state that's infinitely better than the current one. If this is intriguing to you, look no further.A' Our collaborative marketing team is composed of smart and driven people with diverse backgrounds and interests. We pride ourselves on being family-friendly, striking a healthy work-life balance, and providing an energizing work environment. We are headquartered in Manhattan Beach, California, and have another office in the "dynamic Cyber City,"A' Gurguram, India. If you're mission-driven, excited to solve tough problems, and are a strong team player, come and let's create value together.About our Marketing TeamOur Marketing team is small, collaborative and nimble - and is keenly focused on using key business metrics to track results. Our overarching goals are to increase brand awareness for SearchStax, to drive lead generation for our sales team and to produce the tools that enable our revenue teams to be successful.About the RoleWe are looking for a Principal Content Specialist to own content at SearchStax. You will be a crucial player in our organic growth and lead generation goals. You will become an expert in SearchStax products as well as our ideal customer, target personas, their problems and how we can solve them - and then write content to connect with that audience across all stages of the buyer's journey.A' How You'll Make an ImpactCreate high quality content for our website, blog and social media platformsRepurpose existing pieces of content into multiple assetsResearch, pitch, outline and create differentiated downloadable assets, such as eBooks, whitepapers, case studies, infographics, video scripts, etc.A' Understand how to find and analyze industry data to create data-driven contentA' Contribute to lead generation goals through a variety of content deliverablesA' Ensure that SEO strategies are being implemented effectively based on direction from the Digital Marketing Manager/SEO consultantGain an understanding of SearchStax's ideal customer and target audience, and ensure all content speaks to the intended audience and strikes the right tone of voiceCommunicate and collaborate with all team/project stakeholders and lead all content creationKeep up to date with content marketing trends and propose new ideas for us to test as a teamRequirements3+ years professional experience in content creation for a B2B SaaS companyBachelor's degree in journalism, marketing, communications or other related fieldExcellent research and analytical skillsA knack for writing engaging content that drives lead generation and conversionsExperience with writing for SEO, including search engine ranking factorsA good understanding of the buyer's journey and content requirements across all stages, including awareness, consideration and conversionA' Proactive communication style and skill at driving projects to completionConfidence to collaborate with team members across SearchStax to improve contentAbility to manage your own timelines and meet deadlines consistentlyFamiliarity with Apache Solr or other search software is a plusFamiliarity with CMS platforms such as Sitecore, Drupal, Acquia or Adobe Experience Manager is a plusHow We'll Support YouEngagement with a group of highly talented, diverse and driven team membersOpportunities to work with industry leaders who share their expertiseA' Competitive salary with bonus and equity potentialPotential to work in a fully remote environmentMedical, Dental and Vision paid at 100% for employees401k with company matchPaid Time Off (vacation, sick and holidays)Apply via this link: