Public Relations/Marketing Manager - Full Time
- Employer
- Adventist HealthCare
- Location
- Rockville, MD
- Posted
- Jul 16, 2022
- Closes
- Feb 18, 2023
- Ref
- R-021033
- Function
- Management, Marketing and Public Relations, Sales
- Industry
- Healthcare
- Career Level
- Experienced (Non-Manager)
- Hours
- Full Time
Adventist Healthcare seeks to hire an experienced Manager of Public Relations and Marketing for our Public Relations and Marketing Department who will embrace our mission to extend God's care through the ministry of physical, mental and spiritual healing.
As a Manager of Public Relations and Marketing you will:
• Be exceptional communicator with a passion for telling the stories of our patients and caregivers.
• As part of the hospital leadership team, the manager works with service line leaders, executives and other key stakeholders and develops marketing communications that promote Shady Grove Medical Center's strategic initiatives.
• This role also serves as a public information officer for the hospital, leading its media relations, crisis communications and reputation management processes.
• The position requires a critical thinker and relationship builder who enjoys collaborating with colleagues at the hospital and throughout the healthcare system on projects that elevate the Adventist HealthCare brand.
• Writes content, including marketing materials, patient education handouts, blog posts and magazine articles that highlight patient care and service offerings
• Serves as project manager for communication requests.
• Works with key hospital stakeholders to recommend tactics that meet strategic objectives and guides the content from its creation through the design and publication processes
• Supports advertising activities, including conceptualization of ad campaigns, purchasing of ad placements, and collaboration with graphic designers
• Schedules and manages hospital photo shoots
• Maintains and monitors hospital social media accounts, and leads online reputation management
• Serves as a point of contact for news media. Coordinates interviews; prepares spokespersons. Writes talking points and press releases.
• Pitches stories to news media and monitors coverage.
• Takes on-call media relations representative for the Adventist HealthCare system
• Composes executive communications such as memos, letters and talking points
• Plans and executes the hospital's presence at marketing and community events
Qualifications include:
• Bachelor's degree in journalism, communications, English or marketing
• Minimum of five years in public relations, marketing, communications or journalism, preferably in healthcare
• Impeccable writing skills
• Strong public speaking skills
• Experience working with or for news media
• Experience managing social media
• Ability to handle multiple projects at once and work in a team environment.
• Strong customer service skills
• Highly proficient in Microsoft Word, Excel and Power Point.
• Knowledge of Adobe Creative Suite tools a plus
• Comfort working on-site in a hospital
Work Schedule:
Full Time, Day Shift, Monday - Friday with occasional evenings and weekends
At Adventist HealthCare our job is to care for you.
We do this by offering:
As a faith-based organization, with over a century of caring for the communities in the Maryland area, Adventist HealthCare has earned a reputation for high-quality, compassionate care. Adventist HealthCare was the first and is the largest healthcare provider in Montgomery County.
If you want to make a difference in someone's life every day, consider a position with a team of professionals who are doing just that, making a difference.
Join the Adventist HealthCare team today, apply now to be considered!
COVID-19 Vaccination
Adventist HealthCare requires all applicants to be fully vaccinated for COVID-19 before commencing employment. Applicants may be required to furnish proof of vaccination and , if offered, may elect to be vaccinated at a n designated Adventist HealthCare location.
Tobacco and Drug Statement
Tobacco use is a well-recognized preventable cause of death in the United States and an important public health issue. In order to promote and maintain a healthy work environment, Adventist HealthCare will not hire applicants for employment who either state that they are nicotine users or who test positive for nicotine and drug use.
While some jurisdictions, including Maryland, permit the use of marijuana for medical purposes, marijuana continues to be classified as an illegal drug under the federal Controlled Substances Act. As a result, medical marijuana use will not be accepted as a valid explanation for a positive drug test result.
Adventist HealthCare will withdraw offers of employment to applicants who test positive for Cotinine (nicotine) and marijuana. Those testing positive are given the opportunity to re-apply in 90 days, if they can truthfully attest that they have not used any nicotine products in the past ninety (90) days and successfully pass follow-up testing.
Equal Employment Opportunity
Adventist HealthCare is an Equal Opportunity/Affirmative Action Employer. We are committed to attracting, engaging, and developing the best people to cultivate our mission-centric culture. Our goal is to have a welcoming, equitable, and safe place to work and grow for all employees, no matter their background. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, or protected veteran status.
Adventist HealthCare will make reasonable accommodations for applicants with disabilities, in accordance with applicable law. Adventist HealthCare is a religious organization as defined under applicable law; however, it will endeavor to provide reasonable accommodations for applicants' religious beliefs.
Applicants who wish to request accommodations for disabilities or religious belief should contact the Support Center HR Office.
As a Manager of Public Relations and Marketing you will:
• Be exceptional communicator with a passion for telling the stories of our patients and caregivers.
• As part of the hospital leadership team, the manager works with service line leaders, executives and other key stakeholders and develops marketing communications that promote Shady Grove Medical Center's strategic initiatives.
• This role also serves as a public information officer for the hospital, leading its media relations, crisis communications and reputation management processes.
• The position requires a critical thinker and relationship builder who enjoys collaborating with colleagues at the hospital and throughout the healthcare system on projects that elevate the Adventist HealthCare brand.
• Writes content, including marketing materials, patient education handouts, blog posts and magazine articles that highlight patient care and service offerings
• Serves as project manager for communication requests.
• Works with key hospital stakeholders to recommend tactics that meet strategic objectives and guides the content from its creation through the design and publication processes
• Supports advertising activities, including conceptualization of ad campaigns, purchasing of ad placements, and collaboration with graphic designers
• Schedules and manages hospital photo shoots
• Maintains and monitors hospital social media accounts, and leads online reputation management
• Serves as a point of contact for news media. Coordinates interviews; prepares spokespersons. Writes talking points and press releases.
• Pitches stories to news media and monitors coverage.
• Takes on-call media relations representative for the Adventist HealthCare system
• Composes executive communications such as memos, letters and talking points
• Plans and executes the hospital's presence at marketing and community events
Qualifications include:
• Bachelor's degree in journalism, communications, English or marketing
• Minimum of five years in public relations, marketing, communications or journalism, preferably in healthcare
• Impeccable writing skills
• Strong public speaking skills
• Experience working with or for news media
• Experience managing social media
• Ability to handle multiple projects at once and work in a team environment.
• Strong customer service skills
• Highly proficient in Microsoft Word, Excel and Power Point.
• Knowledge of Adobe Creative Suite tools a plus
• Comfort working on-site in a hospital
Work Schedule:
Full Time, Day Shift, Monday - Friday with occasional evenings and weekends
At Adventist HealthCare our job is to care for you.
We do this by offering:
- Work life balance through nonrotating shifts
- Recognition and rewards for professional expertise
- 403(b) retirement plan
- Free Employee parking
- Benefits Eligible Positions:
- Competitive, comprehensive benefit plans [including health, employer-paid disability and life insurance, PTO]
- Employer retirement contribution and match after 1-year of eligible employment with 3 year vesting
- Ancillary benefits such as flexible spending, legal and pet insurance to meet the needs of employees and their eligible family members
- Subsidized childcare at participating childcare centers
As a faith-based organization, with over a century of caring for the communities in the Maryland area, Adventist HealthCare has earned a reputation for high-quality, compassionate care. Adventist HealthCare was the first and is the largest healthcare provider in Montgomery County.
If you want to make a difference in someone's life every day, consider a position with a team of professionals who are doing just that, making a difference.
Join the Adventist HealthCare team today, apply now to be considered!
COVID-19 Vaccination
Adventist HealthCare requires all applicants to be fully vaccinated for COVID-19 before commencing employment. Applicants may be required to furnish proof of vaccination and , if offered, may elect to be vaccinated at a n designated Adventist HealthCare location.
Tobacco and Drug Statement
Tobacco use is a well-recognized preventable cause of death in the United States and an important public health issue. In order to promote and maintain a healthy work environment, Adventist HealthCare will not hire applicants for employment who either state that they are nicotine users or who test positive for nicotine and drug use.
While some jurisdictions, including Maryland, permit the use of marijuana for medical purposes, marijuana continues to be classified as an illegal drug under the federal Controlled Substances Act. As a result, medical marijuana use will not be accepted as a valid explanation for a positive drug test result.
Adventist HealthCare will withdraw offers of employment to applicants who test positive for Cotinine (nicotine) and marijuana. Those testing positive are given the opportunity to re-apply in 90 days, if they can truthfully attest that they have not used any nicotine products in the past ninety (90) days and successfully pass follow-up testing.
Equal Employment Opportunity
Adventist HealthCare is an Equal Opportunity/Affirmative Action Employer. We are committed to attracting, engaging, and developing the best people to cultivate our mission-centric culture. Our goal is to have a welcoming, equitable, and safe place to work and grow for all employees, no matter their background. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, or protected veteran status.
Adventist HealthCare will make reasonable accommodations for applicants with disabilities, in accordance with applicable law. Adventist HealthCare is a religious organization as defined under applicable law; however, it will endeavor to provide reasonable accommodations for applicants' religious beliefs.
Applicants who wish to request accommodations for disabilities or religious belief should contact the Support Center HR Office.
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