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Digital Marketing Associate

Employer
Sparks Group
Location
Washington, DC
Closing date
Jul 30, 2022

Job Details

Digital Marketing Associate Job Summary:

We're looking for a Digital Marketing Associate to join a well-established and world-renowned Association in Washington, DC. You will play an integral role in driving revenue growth for the company.

Digital Marketing Associate Responsibilities:
  • Partner with sales operations on customer acquisition strategy and operational marketing plan to deliver on marketing-influenced revenue targets.
  • Support inbound lead generation strategy for advertising channels including print, digital, custom content, recruitment advertising, and lead generation programs.
  • Drive prospects via coordinated paid media (retargeting, Adroll, LinkedIn, Google Adwords), content marketing and SEO optimization
  • Coordinate with sales, product, and marketing teams to prioritize and develop integrated campaigns and determine best channels for each product/campaign/piece of content
  • Lead content marketing strategies to create thought-leading content via blog posts, research reports, white papers, events, and social media channels etc. Assist in creating and launching all assets associated with marketing campaigns, in Eloqua, WordPress, and social platforms.
  • Work cross-functionally to create marketing collateral and sales enablement materials
  • Work closely with the Recruitment Advertising Product Manager to support recruitment marketing sales and advertising efforts, with a focus on digital audience content management.
  • Assist in execution of event marketing, including tradeshows, media partnerships, and advertiser event strategies within the overall revenue-marketing plan. Ensure event focus and materials are aligned with strategic sales efforts and provide onsite support during conferences.
Digital Marketing Associate Qualifications:
  • 1-3 Years Experience in marketing automation, lead generation and/or digital marketing required.
  • Undergraduate degree in communications or marketing or relevant work experience.
  • HTML experience required and experience with marketing automation technology a plus (Eloqua, Marketo, Pardot, or Hubspot).
  • Must have strong written skills, client facing experience and excellent organizational skills with ability to run multiple projects and meet tight deadlines.

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Download the Sparks Group Jobs mobile app from Apple App Store or Google Play .

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Qualified candidates should send their resume AND call Sparks Group for additional details. Please note, resume must include a valid email address in order to be considered. We look forward to discussing your background, your current job search, and your potential career path with Sparks Group!

Sparks Group is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, pregnancy, citizenship, family status, genetic information, disability, or protect veteran status.

Company

Bringing the Best People and the Best Companies Together Since 1970.

Sparks Group (formerly SPARKS, Sparks IT Solutions, and Sparks Personnel) is the Washington DC Area's leading temporary staffing and full-time recruiting services provider. Whether you are seeking your next opportunity or looking to add talent, Sparks Group is the ideal partner for you! Each of our four divisions (Sparks Office, Sparks Accounting & Finance, Sparks IT, and Sparks Creative) specializes in placing professionals in temporary/contract, temporary-to-full-time, and full-time roles across a diverse array of staffing categories, positions and levels including: office/administrative, customer service, human resources and talent acquisition, legal support, government and cleared personnel, mortgage/banking, accounting and finance, contracts and procurement, information technology and creative/marketing.

Sparks Group brings over four decades of experience placing professionals in challenging and rewarding positions at many of the area’s most prestigious organizations. Our primary focus is presenting opportunities that match each candidate’s skill-sets, experience levels, career objectives, and growth needs. Sparks Group has regularly ranked as one of the top US staffing and recruiting firms having been named to Inavero’s Best of Staffing Lists® for Client and Employee Satisfaction (2012-2017). Additionally, Sparks Group is proud to have been recently selected for other awards Staffing Industry Analysts’ 2017 Best Staffing Firms to Work For, Washington Business Journal Best Places to Work (2017), the Washington Post’s Top Workplaces® List (2017, 2014), Forbes® Best Professional Recruiting Firms (2017), and the National Capital Business Ethics Award.

Company info
Website
Telephone
3012792300
Location
700 King Farm Blvd.
Suite 100
Rockville
MD
20850-5736
US

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