Analyst Relations Manager

Location
McLean, Virginia
Posted
May 26, 2022
Closes
Jun 24, 2022
Ref
4270425
Function
IT
Hours
Full Time
At Appian, our marketers have the opportunity to tell stories of impact and innovation across a multitude of industries. Being a marketer at Appian means working with cool tech. It means coming up with creative ways to stand above the noise, then making it happen. It means working with amazing customer brands at the forefront of digital. Software that has a real impact on companies and consumers? At Appian, it's more than an empty promise. It's what we do.

We are seeking an analytical and research-oriented professional to join the marketing organization in the role of Analyst Relations Manager. This person will play a critical, cross-functional role by working with subject matter experts at many different levels of the organization. You will interact with people in Appian to build and nurture strong internal relationships that will be leveraged to engage with leading analyst firms, participate in vendor evaluations/RFIs, brief analysts about Appian's product offerings & go-to-market strategies, and work with the influencers to elevate Appian's story.

To be successful in this role, you need :

● The ability to develop, manage and execute the Analyst Relations plan and objectives across markets that Appian participates in. Evangelize the most influential industry analysts who work with existing or prospective Appian customers.

● To be able to Influence analyst research on Appian and the markets in which Appian competes.

● To own Appian's participation in market evaluations such as Magic Quadrants, Waves, Market Guides, etc., in coordination with key stakeholders to improve Appian's ranking in these influential reports.

● Monitor the market landscape and strategic developments in coordination with the market intelligence team.

● The ability to identify paid strategic research material from key analyst firms in coordination with the marketing team.

● Travel up to 25% (post-pandemic) to meet in person with key global analysts and influencers, attending key events.

Basic qualifications:

● BA/BS degree required.

● 4+ years of diverse work experience in more than one functional area such as: analyst relations, media relations, sales, sales engineering, or business development in the enterprise software industry.

● Ability to understand technical concepts around the Appian platform, through direct evaluation of Appian's product offerings and architecture.

About Appian

Before Appian was a company, it was an idea. Not about a product or a market, but about the culture needed to sustain innovation and value. Today, we help businesses build apps and workflows rapidly, with a low-code automation platform.

Appian was founded on the belief that talented and passionate people, given the power and autonomy to excel, will deliver amazing impact. We have worked thoughtfully to create an inclusive, agile and collaborative work environment where employees feel challenged, and all voices are heard. We value and encourage cross-departmental collaboration, and actively seek opportunities to better ourselves and others. Creating impact to us means that when we deliver results, we're focused on lasting positive change.

Join us.

Similar jobs