Client Partner, B2B

New York, NY
Sep 15, 2022
Sep 17, 2022
Full Time
Job Description

The Washington Post is the leader in breaking news and analysis across all categories - especially health where we are making significant editorial investments in 2022. We think of ourselves as equal parts technology and journalism company that makes today's news accessible to all. Within the client solutions group, we have established ourselves as leaders in developing advertising solutions that range from proprietary ad formats to branded content to data partnerships and beyond. We work to establish strategic partnerships with our clients informed by deep insights and great ideas. We are looking for a dynamic sales professional with B2B experience to join our Global Client Partner team.

What the successful candidate will bring to the table: a strong willingness to deeply understand the B2B categories; a disciplined approach to maintaining daily sales activity levels; ability to sell ideas outside the RFP cycle; the ability to prospect and acquire new businesses; masterful presentation skills; and a proven track record in building and sustaining client-based relationships. We'll also need you to be on the lookout for emerging trends within the pharmaceutical industry, to think beyond The Washington Post's current digital product lines for the next big thing, and to develop relationships outside the typical media buying chain-all to drive incremental sales that will meet and exceed our goals.

Responsibilities include:
  • Sell premium digital advertising products through direct client and agency engagement.
  • Provide strategic direction internally on how we build our pharma business strategy and establish new data partnerships across both direct and programmatic.
  • Establish relationships with clients to understand their business needs and goals.
  • Create customized solutions and close sales for retained/incremental revenue
  • Uncover new opportunities while remaining steadfast with your current client list
  • Communicate and report sales plans and actions taken to management
  • Deeply understand health and pharma industry trends as they pertain to your clients
  • Employ an entrepreneurial and creative approach to your business
  • Collaborate with internal partners effectively
  • Attend outside functions as needed

Requirements include:
  • 5+ years of experience in media sales; and B2B experience required
  • Bachelor's degree
  • Experience selling digital and mobile advertising
  • Ability to travel to client locations (when in-person meeting activity is appropriate)
  • Strong presentation and in-person sales skills and a proven record of accomplishment in building and sustaining client/agency relationships
  • Knowledge of digital media market and the ability to respond effectively to market direction, client needs and competition
  • Deep relationships with local advertising agencies/clients
  • A strong business development focus, willing to self-start and prospect to uncover new business
  • Ability to establish rapport, develop credibility and sell ideas to senior management
  • A strong, professional, goal-oriented work ethic and a track record of meeting quarterly/annual goals
  • A desire to manage the entire sales process (including prospecting, acquiring new business and maintaining relationships)

The Post strives to provide its readers with high-quality, trustworthy news and information while constantly innovating. That mission is best served by a diverse, multi-generational workforce with varied life experiences and perspectives. All cultures and backgrounds are welcomed.

The innovation doesn't end in the Newsroom - dozens of teams power The Washington Post. We are now hiring the next innovator - how will you Impact Tomorrow?


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